- Middle site
- 91
- Ahead by
- 3
Worth the mostLink straight to the final address+2
digital.vpr.net
Top 50%of the 263,585 sites mttr has read, at #80,041
It scores 83.
A score says pages are well formed. It does not say an assistant cites the site.
Add structured data
83 now89 with itTop 25% from 85
#80,041to#32,24447,797 places up99 of its 100 pages fail it. 1 in 3 ranked sites pass it.
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The link
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The cardSave the card
EmailWrite the email
Where it ranks
Up 58,579 places since Oct 20, from #138,620. 2 points take it into the top quarter.
Beside it on the board
- #80,039vox.com83
- #80,040artinamericamagazine.com83
- #80,041digital.vpr.net83
- #80,042chapelhilllawncare.com83
- #80,043pulsetic.com83
8,779 sites score 83. A tie goes to the site with faster, leaner pages that say more and keep improving.
To the top quarter
- 83Now#80,041
- 89Add structured dataTop 25%
1 fix. Top 25% starts at 85.
Where it stands
Each stage against the middle site. It trails on Understand.
- Middle site
- 59
- Behind by
- 9
Worth the mostAdd structured data+6
- Middle site
- 98
- Level with it
Worth the mostEach fix here is worth under a point
- Middle site
- 57
- Ahead by
- 43
Full marks2 in 7 ranked sites have them
Against a typical site
The readThis siteTypicalAgainst typical
Pages read1004456 more than typical
Links a page90137× typical
Words a page402394About typical
Rules failing somewhere11143 fewer than typical
Half its pages answer in313 ms210 ms49% slower than typical
This siteWorse than typicalTypical, the middle ranked site, worked out each hour
The work, worth the most first
11 fixes. The first 5 are worth the most; each group says the places it lifts the site, counted from where every ranked site scores now.
FixIts pages that fail it, fewer is betterSites passing
Worth 6 points47,797 places up
Add structured dataUnderstand99 of 1001 in 3
Worth 3 points25,791 places up
Describe imagesUnderstand84 of 1002 in 7
Worth 2 points each17,627 places up each
Fix title lengthsUnderstand76 of 1001 in 6
Fix description lengthsUnderstand57 of 1001 in 11
Link straight to the final addressAccess99 of 1001 in 2
Show 6 more fixes
Worth under a point each
Serve a robots.txtAccessAbout the whole site6 in 7
Settle on one addressAccessAbout the whole site2 in 3
Add an llms.txtAccessAbout the whole site1 in 4
Set a share imageUnderstand18 of 1002 in 7
Replace unsupported sales claimsTrust5 of 1002 in 3
Use one main headingUnderstand1 of 1001 in 4
How AI reads this site
It reads closest to news and publishers, but only loosely. 5 changes would make it plainer.
It reads as
News and publishersIt says it is in Colchester.
- None
- Loosely
- Split
- Mostly
- Clearly
- Closest lines of workAgainst the closest
- News and publishers
- Nonprofits and charities
- Law firms
What an assistant reads first
Home pageWhat it says
TitleVermont Public - Homepage | Vermont Public
DescriptionWe are Vermont’s unified source for NPR and PBS programming and local, award-winning news, education, events, music, arts, and entertainment, here to foster dialogue and connection between people.
First headingNone in the HTML
OpeningVermont voters head to the polls on Tuesday, Nov. 3 for competitive statewide, legislative and county-wide races, plus two proposed constitutional amendments. Find our latest election resources:
5 changes so it reads plainly as what it is
- Say what you do, for whom and where
Its pages read only partly as News and publishers. An assistant matches a site to a question by what its pages plainly say.
Agent instructions
On digital.vpr.net, rewrite the home page title and its first sentence to say plainly what the business does, for whom and where, so the site reads as News and publishers. Keep the title under 60 characters and lead with the service, not the name.
- Make the first heading say what the title says
The home page has no first heading in its HTML.
Agent instructions
On digital.vpr.net, give the home page one first heading (h1) that says, in a reader's words, what its title says the site is: News and publishers.
- Rewrite the description
Its description is 196 characters and is cut off in results.
Agent instructions
On digital.vpr.net, write the home page a meta description of one or two sentences, 50 to 160 characters: what the business does, for whom, and where.
- Name Colchester in the first words
The site is in Colchester, and its title, description, first heading and opening never say so. Questions to assistants often name a place.
Agent instructions
On digital.vpr.net, name Colchester in the home page title or first sentence, and in the description, where it reads naturally.
- Say what kind of business it is in structured data
Its home page declares no business or organization type, so a machine has to guess what it is.
Agent instructions
On digital.vpr.net, add JSON-LD to the home page declaring the most particular schema.org type for the business (one that fits News and publishers), with its name, address, phone and sameAs links to its own profiles.
- Read it again
mttr reads the site again and says how it reads now.
An estimate made by mttr against 16 lines of work, from its home page before any script runs. It is not what any assistant says about the site. Rethink the direction with us.