refi.com

Read 1 day ago, the first 100 pages. Read it again

#1 of 4in Lending, insurance and finance in Missouri

It scores 93. Gemini does not cite it yet when asked “What is the best way to consolidate credit card debt?”; it cites 0 other sites. See the answer

A score says pages are well formed. It does not say an assistant cites the site.

Fix this first

Link straight to the final address

93 now95 with itTop 1% from 97

#10,992to#4,9566,036 places up99 of its 100 pages fail it. 1 in 2 ranked sites pass it.

Agent View, 100% readable by AI agentsAsked about, named in 0 of 9 questions

Where it ranks

Up 51,413 places since Oct 14, from #62,405. 4 points take it into the top 1%.

Open the leaderboard

Beside it on the board

  1. #10,990creativeequitybuilders.com93
  2. #10,991motorcityplumber.com93
  3. #10,992refi.com93
  4. #10,993travelmontana.com93
  5. #10,994ecis.org93

4,309 sites score 93. A tie goes to the site with faster, leaner pages that say more and keep improving.

To the top 1%

  1. 93Now#10,992
  2. 95Link straight to the final address#4,956
  3. 96Answer the first question right under it#3,190
  4. 97Show sources on guidesTop 1%

3 fixes. Top 1% starts at 97.

Where it stands

Each stage against the middle site. It trails on Trust.

Access35 points94
Middle site
91
Ahead by
3

Worth the mostLink straight to the final address+2

Understand30 points91
Middle site
59
Ahead by
32

Worth the mostAnswer the first question right under it+1

Trust20 points88
Middle site
98
Behind by
10

Worth the mostShow sources on guides+1

Act15 points100
Middle site
57
Ahead by
43

Full marks2 in 7 ranked sites have them

Against a typical site

The readThis siteTypicalAgainst typical
Pages read1004456 more than typical
Links a page33132.5× typical
Words a page1,6803944.3× typical
Rules failing somewhere16142 more than typical
Half its pages answer in199 ms210 msAbout typical

This siteWorse than typicalTypical, the middle ranked site, worked out each hour

The work, worth the most first

16 fixes. The first 4 are worth the most; each group says the places it lifts the site, counted from where every ranked site scores now.

Open the action plan
FixIts pages that fail it, fewer is betterSites passing
Worth 2 points6,036 places up
Link straight to the final addressAccess99 of 1001 in 2
Worth 1 point each3,555 places up each
Answer the first question right under itUnderstand38 of 1001 in 121
Show sources on guidesTrust26 of 1001 in 2
Show when guides were updatedTrust17 of 1003 in 5
Show 12 more fixes
Worth under a point each
Let AI crawlers inAccessAbout the whole site19 in 20
List your profiles in your structured dataTrustAbout the whole site4 in 5
Link to your profilesTrustAbout the whole site4 in 7
Put figures in tablesUnderstand37 of 1001 in 28
Phrase headings as questionsUnderstand22 of 1001 in 10
Fix description lengthsUnderstand8 of 1001 in 11
Replace unsupported sales claimsTrust8 of 1002 in 3
Fix title lengthsUnderstand6 of 1001 in 6
Add lists or tablesUnderstand6 of 1001 in 2
Bring deep pages closer to homeAccess5 of 1006 in 7
Describe imagesUnderstand2 of 1002 in 7
Add depth to thin pagesUnderstand1 of 1003 in 7

How AI reads this site

It reads mostly as lending, insurance and finance, and a little like real estate. 3 changes would make it plainer.

It reads as

Lending, insurance and financeIt says it is an organization in Springfield.

  1. None
  2. Loosely
  3. Split
  4. Mostly
  5. Clearly
  1. Closest lines of workAgainst the closest
  2. Lending, insurance and finance
  3. Real estate
  4. Trades and home services

What an assistant reads first

Home pageWhat it says
TitleRefi.com - Lower your payments. Enjoy more cash with a Refi.
DescriptionReset your payment. Enjoy more cash. Explore your options with a REFI.
First headingRefi is what we do
OpeningTrusted by homeowners. Powered by pros. It’s our name for a reason.

3 changes so it reads plainly as what it is

  1. Say what you do, for whom and where

    Its pages read only partly as Lending, insurance and finance. An assistant matches a site to a question by what its pages plainly say.

    Agent instructions

    On refi.com, rewrite the home page title and its first sentence to say plainly what the business does, for whom and where, so the site reads as Lending, insurance and finance. Keep the title under 60 characters and lead with the service, not the name.

  2. Name Springfield in the first words

    The site is in Springfield, and its title, description, first heading and opening never say so. Questions to assistants often name a place.

    Agent instructions

    On refi.com, name Springfield in the home page title or first sentence, and in the description, where it reads naturally.

  3. Give each kind of work a page of its own

    It reads close to Real estate as well as Lending, insurance and finance. Mixed on one page, neither reads plainly.

    Agent instructions

    On refi.com, find where the site mixes Lending, insurance and finance with Real estate, and give each its own page, linked from the home page, so each page is about one thing.

  4. Read it again

    mttr reads the site again and says how it reads now.

An estimate made by mttr against 16 lines of work, from its home page before any script runs. It is not what any assistant says about the site. Rethink the direction with us.

Not cited in any of 3 answers

3 questions people ask about lending, insurance and finance, asked as a person would. These questions name no place.

  1. GeminiOctober 23, 2026Not among its 0 sites

    What is the best way to consolidate credit card debt?

    Gemini

    The "best" way to consolidate credit card debt depends primarily on your credit score, how much debt you have, and your financial discipline.

    1. 1
      Pros
      • You pay 0% interest, meaning 100% of your payment goes toward reducing your debt.
    2. 2
      Cons
      • Usually requires a good-to-excellent credit score (690+).
    3. 3
      Best for
      • People with good credit who can realistically pay off their total debt within the 0%…
  2. GeminiOctober 23, 2026Not among its 3 sites

    Is a HELOC or a cash-out refinance better for a kitchen remodel?

    Gemini

    Deciding whether a HELOC (Home Equity Line of Credit) or a cash-out refinance is better for a kitchen remodel depends heavily on three things: your current mortgage rate, how you want to pay for the project, and closing costs.

  3. GeminiOctober 23, 2026Not among its 4 sites

    Which high yield savings accounts pay the most right now?

    Gemini

    Top-tier high-yield savings accounts (HYSAs) generally offer annual percentage yields (APYs) between 4.25% and 5.00% APY, with the absolute market leaders clustering around 4.30% to 4.50% APY for standard configurations. Nationally available options leading the market include:

    1. 1
      Pibank Savings
      • ~4.40% APY (no minimum balance requirements)
    2. 2
      Openbank High Yield Savings
      • ~4.35% APY (includes a promotional rate boost for new customers; $500 minimum opening…
    3. 3
      Elevault High-Yield Savings
      • ~4.34% APY (on balances up to $500,000)

Asked with only the question sent; answers vary by day, place and person. Passing a rule and being cited go together here, a correlation, not proof. A score says pages are well formed. It does not say an assistant cites the site.

mttr has read 5 of the 7 sites cited.

Fix refi.com with your agent

Your agent makes the fixes. mttr checks each one. Free.

In the site’s repositorynpx skills add subinternal/mttr
Then tell your agentCheck refi.com with mttr and fix what’s worth the most.

Claude Code, Codex, Cursor or any agent that reads AGENTS.md.

Claude Code, onceclaude mcp add --transport http mttr https://mttr.si/mcp
It needs a free key
Another agent
Read it againChanged something? A site is read at most once every ten minutes.