- Middle site
- 91
- Ahead by
- 4
Worth the mostLink straight to the final address+1
austinecho.org
Top 50%of the 263,590 sites mttr has read, at #101,349
It scores 81.
A score says pages are well formed. It does not say an assistant cites the site.
Add a tap-to-call link
81 now87 with itTop 25% from 85
#101,349to#46,66554,684 places up98 of its 100 pages fail it. 1 in 3 ranked sites pass it.
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The link
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EmailWrite the email
Where it ranks
Held at 81 for its last 2 reads. 4 points take it into the top quarter.
Beside it on the board
- #101,347dhamark.com81
- #101,348the-strapon-site.com81
- #101,349austinecho.org81
- #101,350sunshinecleaningcalifornia.com81
- #101,351fondationtrahan.org81
8,653 sites score 81. A tie goes to the site with faster, leaner pages that say more and keep improving.
To the top quarter
- 81Now#101,349
- 87Add a tap-to-call linkTop 25%
1 fix. Top 25% starts at 85.
Where it stands
Each stage against the middle site. It trails on Trust.
- Middle site
- 59
- Ahead by
- 5
Worth the mostAnswer the first question right under it+2
- Middle site
- 98
- Behind by
- 1
Worth the mostEach fix here is worth under a point
- Middle site
- 57
- Ahead by
- 1
Worth the mostAdd a tap-to-call link+6
Against a typical site
The readThis siteTypicalAgainst typical
Pages read1004456 more than typical
Links a page62134.8× typical
Words a page5993941.5× typical
Rules failing somewhere18144 more than typical
Half its pages answer in1,021 ms210 ms386% slower than typical
This siteWorse than typicalTypical, the middle ranked site, worked out each hour
The work, worth the most first
18 fixes. The first 7 are worth the most; each group says the places it lifts the site, counted from where every ranked site scores now.
FixIts pages that fail it, fewer is betterSites passing
Worth 6 points54,684 places up
Add a tap-to-call linkAct98 of 1001 in 3
Worth 2 points each21,926 places up each
Answer the first question right under itUnderstand63 of 1001 in 121
Use one main headingUnderstand66 of 1001 in 4
Worth 1 point each13,148 places up each
Phrase headings as questionsUnderstand59 of 1001 in 10
Put figures in tablesUnderstand64 of 1001 in 28
Fix description lengthsUnderstand70 of 1001 in 11
Link straight to the final addressAccess99 of 1001 in 2
Show 11 more fixes
Worth under a point each
Speed up the serverAccessAbout the whole site4 in 5
List your profiles in your structured dataTrustAbout the whole site4 in 5
Add an llms.txtAccessAbout the whole site1 in 4
Describe imagesUnderstand46 of 1002 in 7
Add depth to thin pagesUnderstand14 of 1003 in 7
Fix title lengthsUnderstand29 of 1001 in 6
Show sources on guidesTrust8 of 1001 in 2
Set a share imageUnderstand28 of 1002 in 7
Show when guides were updatedTrust1 of 1003 in 5
Add real images to contentUnderstand1 of 1002 in 3
Replace unsupported sales claimsTrust1 of 1002 in 3
How AI reads this site
It reads closest to nonprofits and charities, but only loosely. 4 changes would make it plainer.
It reads as
Nonprofits and charitiesIt says it is an organization in Austin.
- None
- Loosely
- Split
- Mostly
- Clearly
- Closest lines of workAgainst the closest
- Nonprofits and charities
- Trades and home services
- Law firms
What an assistant reads first
Home pageWhat it says
TitleHome - ECHO
DescriptionOur Mission is to provide dynamic, proactive leadership that engages policymakers and the community to end homelessness.Our Vision is a community fiercely focused on ending homelessness.
First headingCoC NOFO Submitted
OpeningECHO submitted the Priority Listing and the Consolidated Application on September 30, 2026. ECHO is grateful for the support from CoC applicants, Leadership Council, and all our partners who contributed to this application.
4 changes so it reads plainly as what it is
- Say what you do, for whom and where
Its pages read only partly as Nonprofits and charities. An assistant matches a site to a question by what its pages plainly say.
Agent instructions
On austinecho.org, rewrite the home page title and its first sentence to say plainly what the business does, for whom and where, so the site reads as Nonprofits and charities. Keep the title under 60 characters and lead with the service, not the name.
- Make the first heading say what the title says
The title and the first heading share no word that says what the site does: “Home - ECHO” and “CoC NOFO Submitted”.
Agent instructions
On austinecho.org, give the home page one first heading (h1) that says, in a reader's words, what its title says the site is: Nonprofits and charities.
- Rewrite the description
Its description is 186 characters and is cut off in results.
Agent instructions
On austinecho.org, write the home page a meta description of one or two sentences, 50 to 160 characters: what the business does, for whom, and where.
- Name Austin in the first words
The site is in Austin, and its title, description, first heading and opening never say so. Questions to assistants often name a place.
Agent instructions
On austinecho.org, name Austin in the home page title or first sentence, and in the description, where it reads naturally.
- Read it again
mttr reads the site again and says how it reads now.
An estimate made by mttr against 16 lines of work, from its home page before any script runs. It is not what any assistant says about the site. Rethink the direction with us.