- Middle site
- 91
- Ahead by
- 3
Worth the mostLink straight to the final address+2
mbc.org
Top 50%of the 263,577 sites mttr has read, at #129,067
It scores 78.
A score says pages are well formed. It does not say an assistant cites the site.
Add a tap-to-call link
78 now85 with itTop 25% from 85
#129,067to#62,46766,600 places up100 of its 100 pages fail it. 1 in 3 ranked sites pass it.
Share
LinkedInShare on LinkedIn
FacebookShare on Facebook
The link
Anonymous
The cardSave the card
EmailWrite the email
Where it ranks
7 points take it into the top quarter.
Beside it on the board
- #129,065votebestofbatonrouge.com78
- #129,066magiccarpetscny.com78
- #129,067mbc.org78
- #129,068lg-contracting.com78
- #129,069lematin-dz.com78
8,159 sites score 78. A tie goes to the site with faster, leaner pages that say more and keep improving.
To the top quarter
- 78Now#129,067
- 85Add a tap-to-call linkTop 25%
1 fix. Top 25% starts at 85.
Where it stands
Each stage against the middle site. It trails on Trust.
- Middle site
- 59
- Ahead by
- 2
Worth the mostAnswer the first question right under it+3
- Middle site
- 98
- Behind by
- 6
Worth the mostShow sources on guides+1
- Middle site
- 57
- Level with it
Worth the mostAdd a tap-to-call link+7
Against a typical site
The readThis siteTypicalAgainst typical
Pages read1004456 more than typical
Links a page51134× typical
Words a page35439410% below typical
Rules failing somewhere17143 more than typical
Half its pages answer in419 ms210 ms100% slower than typical
This siteWorse than typicalTypical, the middle ranked site, worked out each hour
The work, worth the most first
17 fixes. The first 6 are worth the most; each group says the places it lifts the site, counted from where every ranked site scores now.
FixIts pages that fail it, fewer is betterSites passing
Worth 7 points66,600 places up
Add a tap-to-call linkAct100 of 1001 in 3
Worth 3 points31,757 places up
Answer the first question right under itUnderstand78 of 1001 in 121
Worth 2 points each23,108 places up each
Phrase headings as questionsUnderstand78 of 1001 in 10
Add depth to thin pagesUnderstand65 of 1003 in 7
Put figures in tablesUnderstand78 of 1001 in 28
Link straight to the final addressAccess99 of 1001 in 2
Show 11 more fixes
Worth 1 point each14,698 places up each
Fix title lengthsUnderstand68 of 1001 in 6
Show sources on guidesTrust22 of 1001 in 2
Fix description lengthsUnderstand51 of 1001 in 11
Add an llms.txtAccessAbout the whole site1 in 4
Describe imagesUnderstand46 of 1002 in 7
Add real images to contentUnderstand31 of 1002 in 3
Put the text in the HTMLAccess2 of 1002 in 3
Worth under a point each
Make near-copy pages distinctTrustAbout the whole site4 in 5
Show when guides were updatedTrust6 of 1003 in 5
Use one main headingUnderstand7 of 1001 in 4
Set a share imageUnderstand19 of 1002 in 7
How AI reads this site
It reads closest to nonprofits and charities, but only loosely. 3 changes would make it plainer.
It reads as
Nonprofits and charitiesIt says it is an organization in Shakopee.
- None
- Loosely
- Split
- Mostly
- Clearly
- Closest lines of workAgainst the closest
- Nonprofits and charities
- Law firms
- Auto repair and dealers
What an assistant reads first
Home pageWhat it says
TitleHome Page - Memorial Blood Centers (MBC)
DescriptionDonate blood, Help save lives. MBC is your community blood supplier throughout Minnesota and in northwestern Wisconsin. Find a donation center near you.
First headingDonate Today, Save Lives Tomorrow
OpeningFind out if you are eligible to donate, get answers to your FAQs, schedule an appointment, and more.
3 changes so it reads plainly as what it is
- Say what you do, for whom and where
Its pages read only partly as Nonprofits and charities. An assistant matches a site to a question by what its pages plainly say.
Agent instructions
On mbc.org, rewrite the home page title and its first sentence to say plainly what the business does, for whom and where, so the site reads as Nonprofits and charities. Keep the title under 60 characters and lead with the service, not the name.
- Make the first heading say what the title says
The title and the first heading share no word that says what the site does: “Home Page - Memorial Blood Centers (MBC)” and “Donate Today, Save Lives Tomorrow”.
Agent instructions
On mbc.org, give the home page one first heading (h1) that says, in a reader's words, what its title says the site is: Nonprofits and charities.
- Name Shakopee in the first words
The site is in Shakopee, and its title, description, first heading and opening never say so. Questions to assistants often name a place.
Agent instructions
On mbc.org, name Shakopee in the home page title or first sentence, and in the description, where it reads naturally.
- Read it again
mttr reads the site again and says how it reads now.
An estimate made by mttr against 16 lines of work, from its home page before any script runs. It is not what any assistant says about the site. Rethink the direction with us.