- Middle site
- 91
- Ahead by
- 4
Worth the mostLink straight to the final address+1
thereformation.com
Top 50%of the 263,590 sites mttr has read, at #68,907
It scores 85. Gemini does not cite it yet when asked “Where can I buy sustainable kids clothes online?”; it cites 5 other sites. See the answer
A score says pages are well formed. It does not say an assistant cites the site.
Add a tap-to-call link
85 now91 with itTop 25% from 85
#68,907to#20,08348,824 places up99 of its 100 pages fail it. 1 in 3 ranked sites pass it.
Share
LinkedInShare on LinkedIn
FacebookShare on Facebook
The link
Anonymous
The cardSave the card
EmailWrite the email
Where it ranks
Held at 85 for its last 3 reads.
Beside it on the board
- #68,905schramtasticcontractinginc.com85
- #68,906largofoundationrepair.com85
- #68,907thereformation.com85
- #68,908ecenglish.com85
- #68,909eckpainting.com85
8,435 sites score 85. A tie goes to the site with faster, leaner pages that say more and keep improving.
Who leads Los Angeles, CA
- #1shaffercon.com100
- #2eyegeeks.com99
- #3voksha.com99
- #150thereformation.com85
The middle site in Los Angeles, CA scores 79.
Where it stands
Each stage against the middle site. It leads on every one.
- Middle site
- 59
- Ahead by
- 18
Worth the mostPhrase headings as questions+2
- Middle site
- 98
- Ahead by
- 1
Worth the mostEach fix here is worth under a point
- Middle site
- 57
- Level with it
Worth the mostAdd a tap-to-call link+6
Against a typical site
The readThis siteTypicalAgainst typical
Pages read1004456 more than typical
Links a page1541311.9× typical
Words a page28339428% below typical
Rules failing somewhere11143 fewer than typical
Half its pages answer in442 ms210 ms110% slower than typical
This siteWorse than typicalTypical, the middle ranked site, worked out each hour
The work, worth the most first
11 fixes. The first 6 are worth the most; each group says the places it lifts the site, counted from where every ranked site scores now.
FixIts pages that fail it, fewer is betterSites passing
Worth 6 points48,824 places up
Add a tap-to-call linkAct99 of 1001 in 3
Worth 2 points each22,242 places up each
Phrase headings as questionsUnderstand98 of 1001 in 10
Add depth to thin pagesUnderstand84 of 1003 in 7
Worth 1 point each14,675 places up each
Add breadcrumb dataUnderstand98 of 1001 in 2
Link straight to the final addressAccess98 of 1001 in 2
Fix title lengthsUnderstand47 of 1001 in 6
Show 5 more fixes
Worth under a point each
Make near-copy pages distinctTrustAbout the whole site4 in 5
Add an llms.txtAccessAbout the whole site1 in 4
Fix pages that fail to loadAccess1 of 1003 in 4
Fix description lengthsUnderstand1 of 1001 in 11
Describe imagesUnderstand1 of 1002 in 7
How AI reads this site
It reads mostly as online shops. 3 changes would make it plainer.
It reads as
Online shopsIt says it is a corporation in Los Angeles.
- None
- Loosely
- Split
- Mostly
- Clearly
- Closest lines of workAgainst the closest
- Online shops
- Software and SaaS
- Agencies and studios
What an assistant reads first
Home pageWhat it says
TitleSustainable Women's Clothing and Accessories | Reformation
DescriptionBeing naked is the #1 most sustainable option. Reformation is #2. We make sustainable clothing and accessories.
First headingHomepage
OpeningNone in the HTML
3 changes so it reads plainly as what it is
- Say what you do, for whom and where
Its pages read only partly as Online shops. An assistant matches a site to a question by what its pages plainly say.
Agent instructions
On thereformation.com, rewrite the home page title and its first sentence to say plainly what the business does, for whom and where, so the site reads as Online shops. Keep the title under 60 characters and lead with the service, not the name.
- Make the first heading say what the title says
The title and the first heading share no word that says what the site does: “Sustainable Women's Clothing and Accessories | Reformation” and “Homepage”.
Agent instructions
On thereformation.com, give the home page one first heading (h1) that says, in a reader's words, what its title says the site is: Online shops.
- Name Los Angeles in the first words
The site is in Los Angeles, and its title, description, first heading and opening never say so. Questions to assistants often name a place.
Agent instructions
On thereformation.com, name Los Angeles in the home page title or first sentence, and in the description, where it reads naturally.
- Read it again
mttr reads the site again and says how it reads now.
An estimate made by mttr against 16 lines of work, from its home page before any script runs. It is not what any assistant says about the site. Rethink the direction with us.
Gemini cites 5 sites, not this site
A question people ask about online shops, asked as a person would. These questions name no place.
Where can I buy sustainable kids clothes online?
Gemini
Shopping for sustainable kids' clothes online has become much easier as more brands prioritize eco-friendly materials (like GOTS-certified organic cotton, linen, and Tencel) and ethical labor.
- 1Primary (primary.com)
- Excellent for vibrant, classic, unisex basics (tees, leggings, pajamas) made mostly from…
- 2Jackalo (hellojackalo.com)
- Famous for incredibly durable, heavy-duty play clothes (like overalls and reinforced-knee…
- 1
What the cited sites pass that it fails
Fix them from the action plan- Add breadcrumb data4 of 4 cited sites pass it; you fail it on 98 pages.
- Link straight to the final address4 of 4 cited sites pass it; you fail it on 98 pages.
- Add an llms.txt3 of 4 cited sites pass it; you fail it on 1 page.